The Americas Incentive, Business Travel and Meetings Exhibition, which will enjoy its Chicago debut June 11-13, will throw in a TECHbar to complement its Future Events Experience. The meetings-technology helpdesk/genius bar, an all-purpose Q&A for the curious planner, is a similar take on what the exhibition has provided in past years. This bar will be tended by representatives of The Meeting Pool, a new tech-focused consultancy and portal founded by planner/consultant Dahlia El Gazzar. According to El Gazzar, the TECHbar will cover everything from mobile devices to enterprise applications.
The TECHbar will be serving said knowledge on the trade show floor June 12 and 13, as part of the aforementioned Future Events Experience. This so-called FEE (an acronym I don't think they actually use) is a gathering area for the technology-focused suppliers and other forward thinkers to show their wares. The Spotlight Innovation Stage therein will feature presentations on topics including content marketing, mobile apps, attendee engagement, crowdsourcing, tablets and mobile devices, and general tech trends of the future. And the nearby New Events Solutions area will offer demos and hands-on interactive sessions.
According to the Spotlight Innovation Stage schedule, presentations will be 30 minutes long and feature tech experts like QuickMobile's Trevor Roald, consultant Samuel J. Smith, The Meeting Pool's Keith Johnston and Tony Lorenz of bxb Online, among many others. App developer Doubledutch will sponsor cocktails from 4:30-6 p.m. on Wednesday, June 12, for the Extreme Tweetup, organized by The Meeting Pool and taking place in that same area. I'm not sure what makes a tweetup extreme. I aim to find out.