share
by Edited by Lisa A. Grimaldi | April 16, 2012

Name tagSometimes it's the simple, forehead-smacking tips that can make a big impact. Stuart Katz (973-437-9000; elmcityinc.com), who teaches a course on meeting and event management at Seton Hall University in South Orange, N.J., and has more than 25 years of experience in producing events, reminds planners that the key to increasing the shelf life of folders, name badges and other handouts is to limit printing on those items to the company/organization name. Leave off the name of the meeting, themes or anything else that might date the goods, so extras can be used for future events.