by By Jonathan Vatner | April 21, 2009

sunglassesFaced with a relatively tight budget, The BMF Media Group (212-591-0101; got creative with displaying the new line of Carrera sunglasses at the recent launch party. The planners bought inexpensive acrylic boxes and used clear putty to position the sunglasses at a gravity-defying angle. Then they spotlighted the box from above and created a colorful mood with tea lights in fluorescent holders. Of course, when replicating this, check with the venue to make sure open flames are permitted.