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by Jonathan Vatner | November 30, 2010

handshake meetings conventionsOften, exhibitors who complain that business isn't good simply are not savvy enough to capture the business that comes along. In preparation for its January 2011 show, the New York International Gift Fair (nyigf.com) is offering monthly online seminars to its exhibitors, to help them boost their sales. The webcasts, which cost $10 for exhibitors, cover preshow marketing, on-site sales, convention center operations and postshow follow-up.