by Sarah J.F. Braley | June 14, 2018
The new 293-room W Sydney Hotel will open in the Australian city in 2020, returning the brand to the city 12 years after its original Sydney property was taken over by another hotel company. The new-build hotel in Darling Harbour is being developed by Grocon, a top real estate company in the country, and will be funded by the Greaton Group. The W Sydney will be part of the Ribbon, a US$530 million development designed by architect Hassel that will have an IMAX theater, retail space and more.
 
"Sydney - with its glamorous energy, cultural diversity and statement architecture - is the perfect match for W Hotels," said Anthony Ingham, global brand leader for W Hotels Worldwide. "Wherever my travels take me, I am asked again and again when W is returning to Sydney, and I am thrilled to finally be able to answer the question. With the long-awaited return of the W brand in Sydney, Australia will now have three W hotels, along with W Brisbane and W Melbourne, demonstrating just how important and exciting this continent is for global travel."
 
Property amenities will include a Wet Deck pool area with views of Darling Harbour, a restaurant focusing on local flavors, and two bars. For relaxing and renovating, W Sydney will offer an Away Spa and a state-of-the-art Fit gym. Groups will have access to about 10,000 square feet of meeting space.
 
"The boundary-breaking approach to luxury from W Hotels is a worldwide phenomenon, and there is no better city than Sydney to shake off convention and shake up the way it's always been done," said Richard Crawford, Marriott's senior director of hotel development for Australia, New Zealand and the Pacific. "We are excited to have found the right location and the right partner who shares our vision. The property will be a game-changer for Sydney and an absolute market leader when it comes to luxury hotels in the city."
 
As Ingham noted, the W Sydney is the third in the brand opening in Australia. The W Brisbane was unveiled this month with 312 rooms and 12,000 square feet of meeting space; and a 294-room W Hotel in Melbourne, part of a mixed-use development called Collins Arch, will debut in 2020.