The National Football League has selected the Los Angeles region to host Super Bowl 2021. The game will be played at the new Rams stadium under construction in Inglewood, Calif., which will open in 2019.
The Los Angeles Super Bowl Committee, which secured the deal and now is responsible for raising funds to offset costs to the region, is led by Casey Wasserman, chairman and CEO of Wasserman, a sports-marketing and talent-management company, in collaboration with the Los Angeles Sports & Entertainment Commission and the Los Angeles Tourism & Convention Board. Their winning bid focused on all the region has to offer -- diversity, creativity and entertainment -- as well as the area's history in hosting major sporting events, from the Olympics to the World Cup.
"We are honored that the NFL is bringing the Super Bowl to Los Angeles in 2021," said Wasserman. "The league's selection of Los Angeles is a testament to its commitment to innovation and diversity, and I couldn't be prouder of our winning bid. [Rams owner] Stan Kroenke's vision for the Rams stadium and the surrounding campus makes Inglewood an ideal venue for staging the Super Bowl of the future, and we look forward to inviting the nation and the world to L.A. for a historic fan experience."
The Rams are returning to L.A. for the 2016 season, having played the last 20 years in St. Louis. The team will play at the Los Angeles Memorial Coliseum until the new stadium is complete.
The Super Bowl bid includes 60,000 hotel room nights, with the possibility of generating up to 100,000. Many related events, both official and unofficial, will take place throughout the Los Angeles region.
"By being selected as the host of the 2021 Super Bowl, it's clear the NFL was tremendously impressed with the many strengths of Los Angeles, such as our near-perfect weather, abundance of premier venues for ancillary events, world-class hotels and endless entertainment," said Ernest Wooden Jr., president and CEO of the Los Angeles Tourism & Convention Board. "We are appreciative of the true collaborative effort from L.A.'s hospitality businesses and community leadership in securing a successful bid for our destination."