by Lisa A. Grimaldi | October 05, 2011

 Carnival Cruise Lines has launched "Fun Ship 2.0," a $500 million, multiyear initiative to add new dining venues, bars, lounges and entertainment options on most of its 23 ships by 2015. The cruise line has announced partnerships, including one with entertainer George Lopez, who will become Carnival's creative director for comedy and enhance its comedy clubs; with Food Network star Guy Fieri, who will develop a burger venue called Guy's Burger Joint; with leading video game manufacturer EA Sports to create the first-ever EA Sports Bar at sea; and with Hasbro for new larger-than-life game shows featuring iconic games and brands. The company also is working with leading production talent to create a high-energy musical showcase and has announced that celebrity song master DJ IRIE was named Official DJ of Carnival Cruise Lines. Plus, Carnival announced more of its unique branded spaces with the RedFrog Rum Bar, BlueIguana Tequila Bar and three other fun themed bars and lounges, as well as a new complimentary BlueIguana Cantina casual dining option.