by Allen J. Sheinman | August 31, 2017
AlliedPRA Inc., a leading firm in the destination-management sector of the business-events Industry through 26 locations and $115 million in system revenue, has acquired Briggs, a major DMC and transportation company in the New York City market. The strategic move significantly expands AlliedPRA's reach into this marketplace. 
  
Anthony Napoli, CMP, DMCP, president of Briggs, will continue to lead his award-winning team under the Briggs brand, now owned and operated as an AlliedPRA company. Gary Newman and Cosimo Bruzzese will continue their leadership of Briggs in the roles of executive vice president, finance and operations, and vice president of business development, respectively. 
 
Founded in 1982, Briggs specializes in custom solutions for corporate and incentive events, and offers its clients a wide variety of activities and experiences unique to the New York market. The Briggs team has strategic relationships with many major incentive houses, leading hotels, event venues and hundreds of business partners throughout the region supporting the business objectives of Briggs' clients.
  
According to a statement by Napoli, "It's not where you start, it's where you finish. The Briggs team takes enormous pride in the successful business and relationships we have built over the last 35 years in the greatest city in the world, New York City. We will continue our dedication to our employees and our partners, with our steady commitment to creating one-of-kind New York experiences for and with our valued clients. Now as a member of the market-leading AlliedPRA family, we are invigorated by what we can do together to redefine the DMC sector of the Business Events industry. We are thrilled about what the future holds for our business with AlliedPRA."
 
For his part, Tony Lorenz, CEO of AlliedPRA, said, "This is an exciting time for AlliedPRA as we expand our business in a city and region our clients value. Without a doubt, Briggs is the best business in our sector in the highly competitive and critically important New York market. Briggs is comprised of a team of innovators who push well beyond traditional New York experiences, now further driving innovation as a core competency at AlliedPRA. We are in the early stages of expanding our business in good part through our alignment with the best talent this industry has to offer. Briggs has enormous talent, and will play a leading role in AlliedPRA's intent to reshape the way in which our sector contributes to the overall Business Events landscape over time. We welcome Briggs to the AlliedPRA family in anticipation of our next exciting chapter ahead -- together."