by Michael J. Shapiro | June 29, 2017
Hilton is teaming up with SI Play, the registration, communication and logistics platform for youth sports tournaments from Sports Illustrated. The companies are launching Tourney Stay, which integrates SI Play's Tourney Machine mobile platform with Hilton's reservation network -- streamlining the booking process for youth sports-tournament travel. 
 
Tourney Stay is now available for all SI Play Tourney Machine users, allowing them to book hotels directly from the Tourney Machine app. Once an event is registered, the tournament director receives a list of properties near the tournament location. The director narrows down the list, and then Hilton collates and administers hotel responses, streamlining the traditional RFP process for the director; the whole process can be managed through the app. 
 
"This collaboration creates a seamless experience for parents and tournament directors when they're in the planning stages as well as when they arrive at a Hilton property," said Frank Passanante, Hilton's senior vice president, group sales and industry relations. "We offer many benefits and services that are uniquely suited to sporting groups, such as free continental breakfast at every Hampton, Home2, Homewood Suites and Embassy Suites. Additionally, guests can use the Hilton Honors app to send messages directly to the front desk -- such as requesting extra towels after a muddy game or taking advantage of the on-site amenities, such as pools, to keep teams entertained when not on the field."