by Loren G. Edelstein | July 23, 2014
Mark Hoplamazian, president and CEO of Hyatt Hotels Corp., this week announced several changes to the company's global operational structure, including the creation of a new global franchising strategy. Chuck Floyd has been named global president of operations, effective Aug. 1. In this newly created role, Floyd will continue to lead and develop the company's Global Operations Center (GOC) and will assume responsibility for the operation of Hyatt's hotels globally. The group presidents for each of Hyatt's three regions will report to Floyd. Floyd is a 33-year Hyatt veteran who has served in a wide variety of hotel and corporate positions; he has been group president, GOC, since 2012.

Among other changes, Pete Sears will take on the role of group president, Americas, effective Sept. 1, and will report to Floyd. In this role, Sears will be responsible for the growth and successful operation of Hyatt's portfolio in the United States, Latin America and the Caribbean.  Sears is a 27-year Hyatt veteran; he has been senior vice president, operations, for Asia Pacific since 2012.

"The closer connection we are establishing now between the GOC and the regions will strengthen our ability to implement global processes and programs efficiently, while maintaining our ability to adapt quickly to local and regional market needs," Hoplamazian said in a statement. "I expect to maintain a high degree of visibility and engagement with the regional teams as Chuck works to create better coordination and efficiency in areas where a common approach across the company is appropriate."