Hyatt to Launch Two All-Inclusive Brands
Hyatt Hotels Corp. has provided additional details concerning its entry into the all-inclusive resort segment. The first two properties to debut, both in Mexico, currently are the 288-room Royal Cancún and the 619-room Barcelo Los Cabos, which will be rebranded as Hyatt Zilara Cancun and Hyatt Ziva Los Cabos, respectively, in the fourth quarter of this year. A Jamaican property, which was previously the 427-room Ritz-Carlton Golf Resort & Spa, Rose Hall, Jamaica, will join the Mexican resorts in the new portfolio when it opens early next year as the Hyatt Ziva Rose Hall, Jamaica. Each of the resorts will receive multimillion-dollar renovations as part of the rebranding. Of the two new brands, Zilara will be adults-only properties while Ziva will be family-focused. Hyatt currently is working with guests, particularly Gold Passport members, to help design and differentiate the all-inclusive hotel experiences. "We look forward to infusing Hyatt's authentic hospitality, meetings and event acumen, and food and beverage expertise into these brands," said Hyatt's vice president of brand experience Chris Walker. Hyatt plans to introduce three additional all-inclusive properties in 2014 and 2015.