by Cheryl-Anne Sturken | February 24, 2017
Paris-based AccorHotels has formed a new International Strategy Committee and said former French president Nicolas Sarkozy will chair it. The committee will focus on the development of AccorHotels' network and brand portfolio throughout the world, as well as promote tourism to France.
In a statement, Sarkozy, who was president from 2007 to 2012 and was defeated in a party primary last year in a bid for another presidential run, said, "I am glad to contribute to the development and the international reach of AccorHotels, one of France's flagship companies. The success of the group, as well as the quality of its management are outstanding assets, shaping AccorHotels into of the leading showcases of the French economic landscape."
AccorHotels' portfolio, which includes Sofitel, Pullman, Mercure and Ibis, currently stands at 4,144 hotels across 95 countries. In 2016 the company continued its mergers and acquisitions strategy, which included finalizing its purchase of luxury hotel group Fairmont Raffles Hotels International, which gave it immediate cachet in the luxury hotel segment. In addition, Accor launched its new lifestyle brand, Jo&Joe, and entered into a partnership with Singapore-based Banyan Tree to develop and manage properties around the world.