by Sarah J.F. Braley | November 09, 2015
Starwood Hotels & Resorts Worldwide has signed on to brand the 1,613-room SLS Las Vegas complex on the Las Vegas Strip. The property offers a 54,000-square-foot casino, three entertainment venues and eight restaurants.

The 1,324-room SLS hotel, which offers 80,000 square feet of indoor and outdoor event space, will be branded by the end of this year under Starwood's new Tribute Portfolio. The property's 289-room LUX Tower, which is undergoing a renovation, will be converted to a W Hotel in 2016.

The W Las Vegas conversion will add a W Living Room lobby, a separate entrance for W guests, more than 14,000 square feet of meeting space, an Away Spa, a FIT fitness center, and an exclusive outdoor WET pool deck and bar.
"SLS Las Vegas, with some 1,600 rooms, is a milestone addition to Starwood, growing our total footprint worldwide by nearly half a percent with a single signing," said Adam Aron, CEO of Starwood Hotels & Resorts on an interim basis. "This is a perfect example of what Tribute Portfolio was designed to do -- bring the power of Starwood to great independent hotels, while giving our Starwood Preferred Guest members and global guests more access to sought-after destinations around the world. It also allows us to debut our iconic W brand on the world famous Las Vegas Strip, an incomparable stage for the dynamic energy and vibrant scene of W Hotels."
W Las Vegas will be managed by Starwood, while the remainder of the property -- including the additional hotel towers, the casino, the F&B outlets and nightlife venues -- will continue to be managed under the direction of Scott Kreeger, the hotel's president and COO.
The properties join Starwood's four existing hotels in the market: the Westin Las Vegas Hotel, Casino & Spa; the Westin Lake Las Vegas Resort & Spa; the Four Points by Sheraton Las Vegas East Flamingo, and the Element Las Vegas Summerlin.