Steigenberger Hotel Group Launches New Boutique Brand, 'Jaz in the City'
German hotel company, Steigenberger Hotel Group, has launched its third boutique brand, Jaz in the City. The company says each Jaz hotel will reflect a city's unique lifestyle, drawing upon the local music and cultural scenes, and that includes bringing local artists and musicians into the hotel to perform and showcase their work. "Jaz in the City will give guests all the tools they need to immerse themselves in a destination," said the company's statement on the new brand. The first Jaz in the City will debut in Amsterdam this September, next door to the Ziggo Dome concert hall. It will feature 256 rooms, a full-service restaurant and a spa. For more information on the brand, visit www.jaz-hotel.com.