Preliminary April numbers from hotel-data provider STR reveal a 6 to 8 percent increase in revenue per available room for U.S. hotels. Occupancy grew by 2 to 4 percent for the month, year-over-year. According to the data, RevPAR gains were most prominent in the upper-upscale segment, which posted a 9 to 11 percent increase, and the upscale segment, which saw an increase of 8 to 10 percent. The complete April statistics should be released later this week.
STR is projecting a strong summer season for U.S. hotels as well. Occupancy is expected to increase by 1 percent for June, July and August vs. the same months last year, while average daily rate is forecast to rise by 4.4 percent and RevPAR by 5.4 percent. Concerns about the government sequester should have little effect on the summer performance, according to STR. For the full year, STR is projecting a 0.8 percent increase in occupancy, a 4.9 percent ADR increase and a 5.7 percent uptick in RevPAR.