by Michael J. Shaprio | December 01, 2016
The 289-room W Las Vegas has opened on the North Strip, inside the SLS Las Vegas resort. The new hotel-within-a-hotel is a conversion of the Lux Tower, one of three towers on the site. The other two towers, consisting of 1,324 rooms, continue to operate as SLS Las Vegas, a Tribute Portfolio Resort.
The move gives W its long-awaited brand debut in the city. "If there are two things in this world that were truly made for each other, it's W Hotels and Las Vegas," said Anthony Ingham, W Hotels global brand leader. "After nearly two decades of anticipation, W Las Vegas will show guests a different side of the strip, offering an unexpected and irreverent twist on the typical Sin City experience."
The new hotel offers its own welcome desk and the signature W Living Room lobby bar area. Seating nooks there reference the Sahara, which originally occupied that site on the Strip. Philippe Starck designed the chic guest rooms in collaboration with design firm Gensler. 
The hotel offers 15,000 square feet of meeting and event space, spread across three floors, which complement the 80,000 square feet of space available at SLS. The rooftop is home to the WET Deck, which includes a bar, private cabanas, and panoramic views of the Stratosphere and the desert mountains. An AWAY Spa and a FIT 24-hour fitness center also are on-site. 
The W's signature Extreme WOW Suite is, in this case, a 2,382-square-foot penthouse suite designed by musician Lenny Kravitz, complete with a large balcony and sweeping mountain views.
W guests have easy access to a variety of F&B and entertainment venues at SLS Las Vegas, including seven restaurants and three nightclubs.