Site International Foundation Unveils Cruise Study Findings
According to the Site International Foundation's latest study, 80 percent of the 735 incentive professionals polled had some familiarity with the various aspects of cruising. Among other findings:
• Five percent of those polled indicated they would never utilize a cruise ship for an incentive program.
• Thirty-two percent of respondents indicated they were unaware of meeting space on cruise ships, and just 21 percent said they were aware of private venues on cruise ships.
• Trip length is an important factor in choosing ideal cruises. For groups, four- or five-night sailings are favored; longer, six- to eight-night cruises were favored for individual incentive travel.