by Michael J. Shapiro | August 21, 2013
The China Incentive, Business Travel and Meetings Exhibition is expecting at least 508 exhibitors for its Sept. 2-4 show in Beijing, a 25 percent increase over last year's exhibition. Currently, 90 main stand-holders are registered. The exhibition recently received certification from the U.S. Department of Commerce, based in part on the potential that China holds for U.S. businesses. New to CIBTM 2013 are dedicated U.S., Africa and Technology pavilions, based on demand reflected by last year's research. Buyers expressed a strong interest in the U.S. as a destination for large meetings and incentives, while the volume of Chinese travelers entering Africa increased by 40 percent form 2011 to 2012. Also new this year is a strategic partnership with the International Association of Exhibitions and Events, announced last month. IAEE will host education sessions, and CEO and president David Dubois will participate in an educational panel discussion.