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by Michael J. Shapiro | August 17, 2011

Meetings technology provider Cvent has partnered with BCD Meetings & Incentives to offer ProStart, a technology-based solution for launching strategic meetings management programs. ProStart is available either as a stand-alone service, for clients who are implementing SMMPs themselves, or as a bundled solution with BCD M&I's consulting services. The technology, which is designed for companies of all sizes, is based on Cvent's core software -- meeting registration, strategic sourcing, attendee management and reporting -- and provides baseline data and processes for getting an SMMP off the ground. "For many companies, deploying all the advanced components of an enterprise SMMP from the start is prohibitively expensive and complex," said Anil Punyapu, Cvent's vice president of enterprise sales and partnerships, in a statement. "We've worked closely with BCD M&I over the past few months to develop a solution to these common roadblocks." ProStart is available now.