by Allen J. Sheinman | September 18, 2018
Northstar Meetings Group announced today the launch of [email protected], to be held Nov. 11-12, 2018, at the JW Marriott L.A. Live, in conjunction with The Phocuswright Conference, the world's leading travel technology event.
[email protected] will launch in partnership with the DAHLIA+ Agency, led by tech evangelist Dahlia El Gazzar. Tapping into the extensive travel technology ecosystem at The Phocuswright Conference, the event's program is case-study oriented, bringing buyers and sellers of meetings technology together to learn about the latest trends, demonstrate the real-world impact of their applications, and network with travel technology analysts and investors.

"Meetings technology has become a very active travel technology market segment," said David R. Blansfield, executive vice president, Northstar Meetings Group. "As the big technology players build scale, new application providers are coming into the market. On the buy-side, event organizers are seeking operating efficiencies while event attendees seek better experiences. How can new technology serve everyone's best interests? [email protected] will feature the providers who are doing that best."

"It's nearly impossible for planners and organizers to keep up with all of the new products and services introduced, seemingly on a daily basis," said El Gazzar. "We've developed a conference program that will simultaneously showcase new meetings and events technologies while providing organizers with a playbook to ease purchase, integration and execution. Our goal is to close the gap on new event tech ideas -- and more importantly, educate organizers on how to be thinking ahead of their stakeholders with regard to creating better experiences for both their external and internal audiences."

[email protected] provides meetings and events technology providers with a matchless opportunity to amplify their brand while fostering and furthering meaningful connections with their key buyer target audience, new prospects and potential investors. Each participating company will be provided the opportunity to demonstrate their utility with a product case-study presentation as well as an application demo kiosk, and qualified buyers will be fully hosted. Technology providers and buyers interested in participating can learn more here, or contact Dahlia El Gazzar or Shalise DeMott for more information.
 
About DAHLIA+ Agency
DAHLIA+ Agency works with a wide range of meeting and event professionals who want to lead the next generation of bringing people together. Whether you're a veteran planner or supplier, an emerging event-repreneur or a destination looking to stand out on the map, DAHLIA+ puts you, your organization and your message under the microscope to determine how you can stay ahead of the curve.

About Northstar Meetings Group
Northstar Meetings Group is the leading B-to-B information and marketing solutions company serving all segments of the business meetings, events, sports and incentives market, including full-time and part-time meeting planners, as well as corporate, association, sports, incentive and not-for-profit decision-makers, facilitating their professional development and achievement of business goals. Its influential brands -- Meetings & Conventions, Successful Meetings, Meeting News, Incentive and SportsTravel -- currently serve more than 350,000 active meeting and event planners and incentive professionals across an integrated suite of data, digital, events and print products. For more information, please visit www.northstarmeetingsgroup.com.
 
About Northstar Travel Group
Northstar Travel Group is the owner of well-known brands including Travel Weekly, TravelAge West, Business Travel News, Successful Meetings, Meetings & Conventions, Travel Weekly China, Incentive, M&C China and Web in Travel. The company produces more than 75 face-to-face events in 13 countries in retail travel, hospitality, corporate travel, travel technology and the meetings industry. In addition, Northstar owns Phocuswright, the leading research, business intelligence and event producer serving the fastest-growing segment of the travel industry, online travel distribution. Northstar is also the majority shareholder in Inntopia, the leading SaaS e-commerce software, CRM database marketing and predictive analytics business serving the mountain destination, activities and specialty destination travel markets. 

Based in Secaucus, N.J., the company also has offices in New York City; Denver; Los Angeles; Winston Salem, N.C.; Stowe, Vt., and Glen Ellyn, Ill., as well as global offices in Singapore, Beijing and Shanghai. 

Northstar Travel Group is owned by funds managed by EagleTree Capital.