by Michael C. Lowe | March 28, 2013

Today, Freeman announced that it has acquired SO Group, a U.K.-based exhibitions and events company with 350 employees. The move is expected to expand each business' geographic scope, capabilities and expertise. Services provided by SO Group include designing and building exhibitions, display and signage solutions, registration and data capture, and events logistics, among others. The business and assets of SO Group, and its subsidiary 360 Creative Event Services, will be incorporated into the Freeman family of brands and the business will operate under the trade name "SO Group, a Freeman Company."