by Loren G. Edelstein | July 16, 2014
Northstar Travel Media, M&C's parent company, has appointed Rebecca Zhang as group publisher, China. Based in Shanghai, Zhang will be responsible for all commercial activities for Northstar Travel Media China. She will lead the strategy and development plans for both Travel Weekly China and M&C Events China. Also, Susan Li has been named editorial director of Northstar Travel Media China, overseeing all content and editorial initiatives. She is based in Beijing.
Zhang has more than 16 years of experience across traditional print, digital and integrated media and has a proven record of accomplishment managing large teams and achieving strategic goals. She has worked extensively with global media companies, including Fox International Channels, Readers Digest, Hachette Filipacchi and Bauer. She will report to Bob Sullivan, executive vice president of the Travel Group/Travel Weekly and will work closely with Bernie Schraer, senior vice president, group publisher of the Northstar Meetings Group.
"We're very pleased that such a talented media industry executive is joining us to help grow the Northstar Travel Media China business and portfolio," said Sullivan. "Rebecca's talent and passion for our business and brands will be felt across the company and industry, and we're confident she'll bring both Travel Weekly China and M&C Events China to levels never before seen in Chinese business-to-business information brands."
Susan Li has enjoyed a long and distinguished career with Travel Weekly China and Events China. Past positions include roles as publisher and editor in chief. "Li is one of the most respected voices in the travel industry," said Sullivan. "We are delighted to have her lead our editorial team and work closely with Rebecca."