Vice President, Strategic Account Services, Experient
a prior background in food and beverage and convention services, Jerry
Murphy joined the Twinsburg, Ohio-based event-planning company
Experient in 1998, in its earlier incarnation as Conferon (last month
the firm was acquired by Maritz Travel). Based in Chicago, Murphy loves
his job, citing how "every day gives me an opportunity to think
creatively to affect creative solutions." He recently chatted with M&C about that and more.
What are the main facets of your job?
I oversee the strategic meetings management department, the global and
domestic sourcing department, and the online services department.
When it comes to SMM, what pitfalls should planners be wary of when implementing a program?
I think perhaps the most common pitfall is that planners try to take on
too much too quickly and think they have to implement everything at
once. Indeed, it stops a lot of planners from even beginning, as the
task seems so enormous and daunting. I tell them to break it up into
Where's a good place to start? We usually
counsel clients that the area in which they can achieve the largest
amount of documented success is in sourcing -- managing contract
negotiations. The very act of centralizing the company's sourcing helps
you better identify and understand how many meetings you're doing, who's
doing them and who you're spending money with. Then you move through
the process from there.
What do you like to do in your spare time?
In the past several years I've become a runner -- I even try to do a
triathlon every summer. It's a challenge here in Chicago, where we only
get four or five months of good weather.
On the Move
has been named president of Washington, D.C.-based IMN Solutions, a
meetings-management company and strategic consulting partner in
association and foundation management.
At the 162-room One&Only Le Saint Géran in Mauritius, Charles de Foucault has been appointed general manager.
At the 2,265-room Walt Disney World Swan and Dolphin Hotel, Angel M. Faire
has been named national sales manager for the Midwest region. Michele Frank
has been appointed director of sales and marketing at the 481-room Westin Resort & Casino, Aruba.
has joined Associated Luxury Hotels International as national sales manager for the West U.S. region.
At the 182-suite Blue Harbor Resort & Spa in Sheboygan, Wis., John Klemme
has been named senior sales manager.
Starwood Hotels & Resorts has named Michael Masterson
as director of sales and marketing for the 1,200-room Westin Ka'anapali
Ocean Resort Villas, 759-room Westin Maui Resort & Spa, Ka'anapali,
and 508-room Sheraton Maui Resort & Spa.
Visit Milwaukee has appointed Meg McKenna
as director of development. Previously, she served as executive director for the Wauwatosa (Wis.) Chamber of Commerce.
In Napa, Calif., Christine Mercnik
has been named food and beverage manager at the 415-room Silverado Resort and Spa.
has joined the 200-room Four Seasons Hotel St. Louis as hotel manager.
NYC & Company has named Rachel Nocera
(pictured) as Midwest convention sales director and Diane Brady Anderson
as regional director, national accounts, Northeast.
has been hired as director of sales and marketing for the 215-room Miramonte Resort & Spa in Indian Wells, Calif.
At the 2,000-room Borgata Hotel Casino & Spa in Atlantic City, Bernie Sefcik
has been named director of hotel sales.Debra Stottlemyer
has been appointed sales manager at the Santa Fe (N.M.) Convention & Visitors Bureau.