by Lisa A. Grimaldi | March 23, 2011

 Organizers of the IMEX-Frankfurt trade show, being held May 24-26 in Germany, have announced that 20 new hosted-buyer groups will attend. Among them are a new group of buyers from Merck Global; the International Association of Exhibitions and Events; and SportAccord Convention, an umbrella group representing 104 international sports federations. In total, IMEX expects a record number of hosted buyers to attend the show, exceeding last year's attendance of 3,870. On the supplier side, first-time exhibitors include Oberoi Hotels & Resorts, the Balearics, H10 Hotels, Gdansk Convention Bureau, Malla Travel & Trek Services Nepal and Dragonfly Africa, as well as technology exhibitors iGetyoo, PowerVote and Eventsforce. Available this year is a mobile phone app, developed in partnership with Meeting Professionals International and QuickMobile, that will allow iPhone, Blackberry and Android users to access additional information about the show, and provide attendees with a direct link to their IMEX online diaries as well as links to the IMEX social media pages. In addition, the IMEX i-Meet Group will be open to all show attendees to help them contact and connect with peers, prospects and suppliers prior to the show.