Nimlok, a division of Orbus Exhibit & Display Group, has launched a library of free trade-show planning tools. The guides are designed to help exhibitors with the planning and cost-management process for face-to-face marketing.
The new tools include:
• Smart Marketers Guide to Event Marketing, which walks the reader through the steps necessary for an effective marketing campaign;
• Trade Show Budget Worksheet, which helps exhibitors plan resources for a trade show by highlighting common costs associated with exhibiting;
• Rental Trade Show Exhibits Guide, which walks exhibitors through the process of figuring out, "Is trade show exhibit rental right for you?"
The guides are available at nimlok.com