by Lisa Grimaldi | March 01, 2005
Conrad Hotels, the luxury chain jointly owned by Hilton Hotels Corp. and Hilton International, plans to boost its current portfolio of 17 properties to 50 by 2010.
    According to a spokesperson for the Brussels-based brand, the company is eyeing the United States, the Caribbean, China and other Asian countries.
Conrad, under its new chairman and CEO, Dieter Huckestein, is trying to make a bigger splash in the incentive industry, too. Starting last year, the company has had its own booth separate from the Hilton International pavilion at major incentive and luxury travel trade shows, including EIBTM and IMEX.
    Additionally, Conrad has launched a website for meeting planners (, which will be enhanced to include information for incentives.