by Lisa Grimaldi | July 01, 2004
The board of the Chicago-based Society of Incentive & Travel Executives has decided to open the organization’s Certified Incentive Travel Executive certification program to nonmembers. Previously, only SITE members were eligible for the designation.
     The board also has approved a rule mandating that professionals who achieve the CITE after Jan. 1, 2005, must be recertified every five years; those who earn the CITE prior to that date will not have to be recertified.
     A spokesperson for SITE said the moves were made to “raise the level of professionalism in the incentive industry.”
     The new moves are part of SITE’s revamping and updating of the CITE, per the recommendations and guidance of a task force headed by Todd Dunlap, CMP, CITE.
     Dunlap said the new CITE program, including the updated questions for the written test, will be complete by year’s end.