by Kaylee Hultgren | July 01, 2007

Raymond Bickson
Raymond Bickson

With the recent acquisition of Campton Place in San Francisco, its third U.S. property, India-based Taj Hotels Resorts and Palaces continues its program of interna-tional expansion. M&C spoke with CEO Raymond Bickson about the luxury hotel company’s present and future.

How would you rate the reception of your product in the United States?
We are very pleased with the response. We realize that we are new entrants to the U.S. market, but we also believe that our inherent strengths as a 105-year hotel brand will allow us to swiftly develop a powerful brand awareness about Taj in our target markets.

In addition to New York, Boston and San Francisco, what other American cities does Taj have on its radar?
Our ambitions lie in key gateway cities such as Chicago, Los Angeles, Miami and Washington, D.C., as well as in Hawaii. As in other international markets we’ve pursued over the past four years, we venture to develop, design and manage five- or six-star luxury hotels. We aim to compete within the top one, two or three hotels in that destination.