by Lisa Grimaldi | May 01, 2004
Travel is a powerful motivational tool, according to a study conducted by Fenton, Mo.-based performance improvement firm Maritz Travel Co.
    The survey, which polled 2,100 corporate employees who have participated in a company-sponsored travel incentive program, found 89 percent of the respondents agreed or strongly agreed that they kept the travel incentive program in mind when performing their jobs.
    Ninety-one percent of the employees polled agreed or strongly agreed that the opportunity to earn the trips encouraged them to increase their efforts in the program, while 99 percent said they agreed or strongly agreed that travel is appealing as an award.