April 01, 2002
Meetings & Conventions: Incentive News

WorldTravel BTI Flexes Muscle

WorldTravel BTI, the Atlanta-based agency that merged in February with McCord Travel Management, aims to become a bigger player in the incentive market. According to Bruce Black, McCord’s former CEO and current CEO of WorldTravel’s meeting and incentive division, the merger “probably makes us the fourth largest incentive firm in the United States, after Maritz, Carlson and BI.”

The 100-person meetings and incentives division, based in Chicago, will offer merchandise and communications, as well as travel rewards for programs. The company will partner with other suppliers to provide these added services, said Black.

Back to Incentive Newsline

M&C Home Page
Current Issue | Events Calendar | Newsline | Incentive News | Meetings Market Report
Editorial Libraries | CVB Links | Reader Survey | Hot Dates | Contact M&C