White Papers

DoubleDutch Releases Free Guide to Measuring Event Success

March 10, 2015
The 32-page handbook is accompanied by a customizable spreadsheet for cost calculations.

The Viral Impact of Events: Best Practices to Amplify Event Content

February 23, 2015
The Viral Impact of Events: Best Practices to Amplify Event Content

7 Predictions for the Mobile Event App Industry in 2015

November 17, 2014
Mobile apps will play an increasingly critical role in the meeting and event world and among day-to-day strategic business operations, according to a white paper by QuickMobile.

The Organizer's Role in Driving Exhibitor ROI

August 14, 2014
Exhibitor ROI can drive their satisfaction with your event, and higher satisfaction can improve your exhibitor retention rate. But how can you help boost your exhibitors' return on investment? To find out, read this white paper from Exhibit Surveys.

Duty of Care: Are You Covered?

July 22, 2014
Recent world events have corporations revisiting their risk management practices with respect to business travel and meetings. To understand your organization's obligations, read this overview from iJET, "Duty of Care: Are You Covered?"
Supplied Content

Customized Reward Events Create a Memorable Attendee Experience

June 03, 2014

Attendee engagement and planner event ROI are the two sides of the coin that must always be considered when creating a unique, customized reward event. Put a laser focus on delivering engaging gifts for organizations of all sizes to produce a memorable attendee experience.

Supplied Content

The Benefits of Collaborating with a Local CVB/DMO

May 07, 2014

Working with ever-tightening deadlines and long wish lists, the challenge becomes magnified tenfold for event planners as they attempt to break out of the event mold without breaking the bank. Rather than go it alone, many savvy planners work more efficiently by coordinating with local CVBs and DMOs. It makes dollar

Crafting the Comprehensive RFP

July 17, 2013
What should a thorough request for proposal include? Consult this 22-page template, provided by Glenn Reighart of the National Association of School Psychologists.

Meetings and Events Policy Template

July 15, 2013
This template for a comprehensive meetings and events policy was created by Debi Scholar, CMM, CMP, in her former role as a corporate travel and strategic meetings management consultant. Scholar is now director of managed meetings strategies for American Express Meetings and Events.

A Guide to Exhibit Staff Orientation

July 15, 2013
This white paper from the Center for Exhibition Industry Research outlines factors to consider when building an exhibit staff training program.

Keys to Developing an Attendee Growth Strategy

July 15, 2013
This white paper from Exhibit Surveys explores ways to grow attendance at trade shows and exhibitions.
Supplied Content

Making Your Contract Work For You

June 28, 2013
Meeting planners have so many details to keep in mind when organizing an event—everything from F&B pricing to room rates to audio-visual concerns—but no detail is more important, and potentially confusing, than contracts.

People

Meredith Rollins Named Executive Director of PCMA Education Foundation

by Michael J. Shapiro | April 01, 2015
The former PCMA manager rejoins the organization.

Research

Should Politics Matter?

Should politics matter in site selection? A controversial new law in Arkansas prompts M&C's latest planner poll.

Meeting in a Politically Charged Atmosphere

Readers share comments on destinations that pass laws that some citizens perceive as discriminatory.

Planners Hate Paying for Wi-Fi

We offer statistical proof that meeting planners hate paying for Wi-Fi in hotels.

Planners Sound Off on Hotel Wi-Fi

What's wrong with the current state (and cost) of connectivity?
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The Ocean Center is an extraordinary meeting, conventions and event complex in the heart of Daytona Beach. It's just steps from the beach with more than 205,000 square feet of meeting space.   
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