by Tom Isler | November 01, 2007

Bread makerCarb lovers, rejoice. This year, Gaylord Hotels has standardized its in-room food-and-beverage offerings across its brand, meaning that guests at any Gaylord property can arrange to have a loaf of freshly baked bread waiting for them upon check-in. The service, which does carry a $70 price tag, is a special way for planners to welcome their VIP guests, says Giorgio Di Lemis, vice president of F&B for Gaylord.

“VIP amenities can be overdone,” notes Di Lemis. “What VIPs are looking for is customization, not yet another fruit basket.”

Gaylord can do fresh fruit, too, as well as smoked salmon “lollipops,” tapas, artisanal cheese spreads and more. But having piping-hot bread ready to be plucked from the in-room bread-making machine has the biggest impact.

“This is our number-one amenity,” Di Lemis says. “Special guests can’t believe how well the program is executed.”

Bread is served with jams, mustards and cold cuts. The only catch is the hotel will need to know the estimated time of arrival (so the machine can be turned on).