Deciding what to buy and for whom
can turn holiday gift-giving into a study of procrastination, guilt
and overindulgence. To take the anxiety out of the process when
buying for business associates, follow these simple tips from www.etiquette.com.
Nothing personal. Gifts of a personal nature
can be misconstrued, so stay away from jewelry, perfume or
clothing. Stationery or desk items, such as a clock, are perfectly
Ditch the logo. Don’t use gift-giving as an
excuse to promote the company. Save logos for the trade show
Tap into hobbies. Personalizing a gift to a
client’s interest shows a higher level of appreciation. For
example, a boss who dabbles in antiques might like a video on how
to restore old furniture.
Simple is better. Extravagant gifts, especially
in today’s climate of corporate scrutiny, can come across as
bribery. Keep it under $50.
Research charities. If donating money on a
client’s behalf, find out what causes he supports, rather than
giving to your own favorite nonprofit.