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by Kaylee Hultgren | January 13, 2010

Destination Marketing Association International has launched its new Planner Access application for empowermint.com, DMAI’s online database of post-event reports reported by more than 100 DMOs. The planner application represents DMAI’s continual effort to post complete and accurate post-event data, by allowing meeting planners to register on the site and discuss meeting histories -- including room nights blocked compared to those actually picked up, exhibit space that was required and budget information -- with the DMO that entered the information. The aim is to provide more detailed contact information and more accurate post-event reports.