by Allen J. Sheinman | May 01, 2010

Two iconic names from the entertainment world are investing in new meeting and event spaces. First up, the folks (starting with founding father Robert Redford) who created the Sundance Film Festival and the Sundance Resort in the eponymous Utah town are now building the Sundance Conference Center. To be completed in summer 2011, the facility will provide nearly 3,500 square feet for meetings, including reception areas, wrapping patios and a full-service catering kitchen.

"This new building will offer additional opportunities to groups that want to experience the serenity of Sundance for their retreats and conferences," says general manager Chad Linebaugh. Construction is being carried out in tandem with a multimillion-dollar renovation of the resort, with its own 10,000 square feet of flexible meeting space and 95 guest cottages. As with everything that goes up at Sundance, Redford himself has carefully vetted the plans in keeping with a commitment to environmental preservation.

Also in the works: Rolling Stone, the storied rock 'n' roll publication that debuted in 1967, will open its first-ever branded venue, at the Hollywood and Highland Center in Los Angeles, this summer. A joint venture between the magazine and the Lucky Rug Group, Rolling Stone LA will span more than 10,000 square feet and, along with space for private events, will include a restaurant, a bar and a lounge. "Southern California and the city of Los Angeles are deeply entrenched in the history of both Rolling Stone and rock music," notes founder/publisher Jann Wenner, "and we're excited to bring the magazine to life in what will be a very special place."