Carlson Marketing has launched
Engagement Builder, a research product to help companies understand
employees and get better business results from their work force.
Among the components of the new product is the Positive Engagement
Model, which helps firms appeal to their employees' emotions.
Carlson helps clients apply the tool to their specific
Maritz Inc. has launched Maritz Motivation Insight, a new
research tool to improve employee performance. The product uses the
results of a web-based employee survey and other data to help
companies offer recognition options tailored specifically to their