. How Planners Find Inspiring Themes | Meetings & Conventions

How Planners Find Inspiring Themes

Planners tap their own creativity, other sources, for ideas

A majority of meeting professionals agree that a theme enhances special events. In fact, 71 percent of those polled recently by M&C generally theme their major conferences and meetings. They find inspiration from many sources, including colleagues and media. Many recounted their favorite theme ideas; see the resulting feature Planner's Favorite Event Themes.

Source: M&C Research survey of 84 meeting professionals