At its annual
convention held in Philadelphia this past June, the
Atlanta-based Healthcare Convention and Exhibitors Association
unveiled a new certification designed exclusively for health-care
exhibit marketing professionals.
Developed by the Chicago-based Trade
Show Exhibitors Association in conjunction with HCEA, the new
Certi-f-ied Manager of ExhibitsÐHealthcare grew out of the need for
exhibitors who work in the highly regulated world of medical
meetings to have a designation that addressed their unique
needs.
“We had seen a lot of interest among
our members for a health-care-specific certification program for
exhibit managers who work at medical conventions,” said Jennifer
Palcher-Silliman, a spokesperson for HCEA.
Similar to a CME, the new CME/H carries
a $100 enrollment fee and takes about three years to complete.
Participants must earn a minimum of 92 continuing education units
out of a possible 170 in order to receive the professional
certification.
Participants at HCEA events earn two
CEU points for every 10 hours of education, and one point per 10
hours at other education
programs. As with the standard CME, TSEA will administer and
coordinate the CME/H program, and HCEA members who already are
enrolled in the CME program are allowed to apply their credits
earned toward achieving the new certification.
“Our members are very excited. Finally,
we have a professional certification that specifically addresses
what they do,” said Palcher-Silliman.