Meetings & Conventions: Incentive News

TIERED RECOGNITION KEEPS MORALE AND PROFITS HIGH
Two Programs Win Kudos

Dee Hansford
Two organizations have been lauded for their
employee recognition programs by the Naperville, Ill.-based
National Association for Employee Recognition.
The Sacramento-based California Public Employees’ Retirement
System (CalPERS), which manages the pension and health benefits for
California state employees, and Vancouver, B.C.-based Telus Corp.,
one of Canada’s largest communications companies, were recipients
of the association’s first annual Best Practices Awards. There were
17 entrants in the category.
CalPERS launched its low-cost, three-pronged recognition program
in 1998. For day-to-day recognition, employees receive positive
written or verbal feedback from their managers or peers; for the
“informal” category of achievement in customer service, they’re
lauded with a celebration; and for the “formal” award, they earn
cash or gift certificates.
“We’ve had a 19 percent increase in employee satisfaction and
reduced our turnover rate to 8 percent,” said Heidi Evans, CalPERS’
recognition program coordinator.
Canadian telecommunications giant Telus launched its own program
a year ago. It offers no- or low-cost recognition with features
such as e-mailed thanks and congratulations; earned points to be
used toward gifts for employees achieving specific criteria; and
top-honor rewards, in which winners are feted with a reception and
receive glass sculptures.
The program has energized the entire Telus work force, according
to Kendra Innes, who serves as the firm’s director of performance
enhancement and recognition.
These companies’ programs are so outstanding, said Dee Hansford,
a Sacramento-based recognition consultant and NAER board member,
because they not only make employees happy, but they please top
brass, too, since they are firmly tied to business objectives and
ROI.
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