Meetings & Conventions: People October 2000
EDITED BY LISA GRIMALDI
Coffee With...Barbara Hayward
Barbara Hayward wears two hats at the Alexandria,
Va.-based National Community Pharmacists Association, where she has
been since 1985: She is vice president of meetings, as well as vice
president of educational programming.
How did you end up running both the education and
I started with the association in the convention department as an
assistant director. After eight years, I transferred to the
education department. Personnel changes in the association left us
with some challenges in meetings and conventions, and the two
departments merged. So I ended up back handling the meetings again,
along with the education.
How do they compare?
They are both challenging and interesting in very different ways.
Conventions are nonstop action, with never a dull moment.
Educational programming keeps me in touch with our members. Over
the years, I have gotten to know what is going on in the industry
and the key issues of interest to our members — 13,000 independent
pharmacists. It's rewarding to put together a program that gives
them information they can put to use.
What is the best professional compliment you have
The trust my CEO, a person I greatly respect, demonstrated when he
gave me departmental responsibilities covering the professional
education of the members and handling this key revenue-producing
department for the association.
How did you end up in this industry?
By accident, frankly. I didn't know this industry existed until
one of my mother's hotel contacts — she planned functions for her
real estate agency — called me about a job opening when I graduated
from college. I took the position, eventually gravitating to the
convention services management arena. The perspective I gained on
the hotel's contracting needs and what suppliers find attractive
about group business has been invaluable.
How do you relax outside the office?ON THE MOVE
I like to get outdoors to hike and kayak. I also like to set aside
a few hours on the weekends to read a good book. Right now, I have
The Perfect Storm on my nightstand.
BETZIG MOVES UP AT JRDAGGETT
Vicky Betzig has been promoted from director of meeting services
to vice president, operations, at Chicago-based JRDaggett &
Associates, a meeting, trade show and event- planning firm. Before
joining the company in 1995, she served as manager of programs for
the Chicago-based American College of Chest Physicians. Betzig has
15 years of experience in the meetings and conventions
CONNELL TO OVERSEE PCMA’S EDUCATION
Barbara Connell, CMP, has been named senior vice president,
education, at the Professional Convention Management Association,
which will move its headquarters from Birmingham, Ala., to Chicago
next month. Prior to joining PCMA, she was associate executive
director of the Rosemont, Ill.-based American Association of Oral
and Maxillofacial Surgeons. Connell has 15 years of experience in
the meetings and hospitality industries.
PIFFARD JOINS NEWPORT EXHIBITION
GROUPSUPPLIERSScott Chard has been appointed convention
sales manager at the Greater Milwaukee Convention & Visitors
Bureau.Scott Gubrud has been named director of sales
and marketing at the Vail (Colo.) Cascade Resort.Paul Marrandino has been appointed national
sales manager, convention development, for the Atlantic City
Convention & Visitors Authority.Brad Russell has been named national sales
manager, Midwest association accounts, for the Greater Columbus
(Ohio) Convention & Visitors Bureau.If you would like notice of a career
move considered for inclusion in this column, contact Lisa
Grimaldi, People Page,
Nancy Piffard has been appointed show director at the Newport
Exhibition Group, a Newport, R.I.-based trade and consumer show
management firm. She will be responsible for management of three
shows, including the Newport International Boat Show. Previously,
Piffard served as the marketing and communications director at the
State Department of Labor and Training in Providence,
M&C, 500 Plaza Dr., Secaucus,
N.J. 07094; fax: (201) 319-1796; e-mail: firstname.lastname@example.org.
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