Conrad Hotels, the luxury chain jointly owned by
Hilton Hotels Corp. and Hilton International, plans to boost its
current portfolio of 17 properties to 50 by 2010.
According to a spokesperson for the Brussels-based brand, the
company is eyeing the United States, the Caribbean, China and other
Asian countries.
Conrad, under its new chairman and CEO, Dieter Huckestein, is
trying to make a bigger splash in the incentive industry, too.
Starting last year, the company has had its own booth separate from
the Hilton International pavilion at major incentive and luxury
travel trade shows, including EIBTM and IMEX.
Additionally, Conrad has launched a website for meeting
planners (
www.conradmeetings.com), which will be enhanced to
include information for incentives.