. VIDEO: Backstage Pass | Meetings & Conventions

VIDEO: Backstage Pass

Does your meeting have a special speaker sure to resonate with attendees? Sell a sponsorship for a VIP meet-and-greet. It's the perfect opportunity for planners to recoup costs, create a memorable experience and give sponsors valuable face time, says Shawna Suckow, founder of SPiN, the Senior Planners Industry Network.